Amp quality used to be more important because there was a time not so long ago that the ability to make a difference in a system was based on head unit controls, and then equalizer function, and then there was just a passive crossover's 0 db or -3 db selection after the amp, especially because the amp had no pre-amplifier functions.
I remember when you were enthused by a midrange tone control on a deck.
That was something to be excited about, and sometimes it was just the thing you needed before throwing a costly equalizer into the mix.
Of course, that all seems preposterous today, with all the stuff being considered mandatory like DSP either in the deck or outboard, for serious sound systems. Things like 5 band equalizers and electronic crossovers were esoterica, in the days before preamplifier chip circuits that have 3 or 4 band parametric equalizers and 10 band graphic, along with various drive high Volt outputs and sub crossovers...
it's actually better today than it's ever been, even with all the nostalgia over solid-feeling detents and push button clicks, and aluminum face plates or copper coated chassis...
the ability to adjust a car's audio response using just the controls built into the deck of something like a Clarion CZ-702, means no amplifier today is left holding a leaky bag of stop-gap measures, like built-in pre-amp tone controls a-la-Punch, or Hawkins Bass Control, or other single band parametric equalizer circuits named for the purpose.
If the amp is relieved of all those duties it was once encumbered by, due to the addition of a purpose-built outboard DSP or even just what's in several decks out today under 200 bucks street price, then it is just a gain block and the value in it, is spread over how quiet it can be, how much power it can push cleanly, and how long it will continue to play. Besides fitment concerns, the circuit itself is relieved of producing sonic coloration that may stand out on a sound board but is considered less than optimal, since the DSP club is about the in-car response. And an amp that alters the response purposely is just one more thing to neutralize, along with the various horrors of the off-center positioning and resonant modes due to a reverberent capsule picking up and amplifying roadway noise in the form of tire rumbles and wind.
I think that is what is interesting about the camp that says the amp matters so much, yet deny the existence of a high sound floor when the gear is in use as important, they should stand in with their home audio counterparts and be counted in the favor of no equalization or DSP at all, corrupting the pure signal...
as this is normally how the debate threshes out.
However, this idea that amp sonics wouldn't matter if a DSP is in-circuit, cannot logically exist since amp sonics merely amplify whatever changes a DSP is capable of affecting in the audio, and by inclusion whatever amp sonics are imparted to the sound, it should help even the very best systems that have been adjusted using professional quality DSP parts.
So it's not as simple as saying "DSP makes amp's sonic contribution less important" unless one is defining the amp's sonic contribution by the preamplifier circuits that are no longer needed, in which case the maxim holds true.
That unidentified (as yet) physical property of high-value amplifiers that has owner's threads singing their praises, yet cannot be measured on any objective instrument, and which lycan so brilliantly presented in his "noise, gain, distortion or FR" deduced response, remains.
Is it marketing, that makes a Sinfoni owner feel compelled to argue on a message board, is it as simple as the power of suggestion?
Hard to say, haha...
but if you stepped up your game and picked up a deck with a DSP and/or an outboard unit, then it stands to reason that your control over the signal has eclipsed any small scale significance that amp circuit signatures were previously bedeviling us with, or by...
and the amount of change that can be effected in the car is orders of magnitude into the positive, in comparison with whether you buy a suite of amplifiers for 5 grand or 5 hundy, by the bye...